
Whatnot raises $225 million at an $11.5 billion valuation as live commerce finally breaks through in the West - Startup Fortune
Whatnot is a live commerce platform that allows users to buy and sell collectibles such as trading cards, sports memorabilia, and vintage fashion. The company has seen significant growth, doubling its gross merchandise value to over $8 billion in 2025, indicating strong engagement and transaction activity among users.
Whatnot raises $225 million at an $11.5 billion valuation as live commerce finally breaks through in the West Startup Fortune

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